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Watch Sophie Turner Perform a Fashion ‘Magic Trick’ with $2,300 Louis Vuitton Bag

Sophie Turner is performing fashion magic.

To help Louis Vuitton officially launch its newest iteration of the popular Neverfull, Turner did a little flick of the wrist to demonstrate the new bag’s reversible qualities.

Yes, the new Neverfull is reversible!

In a new video shared to Instagram, Turner shows off the Neverfull with the iconic LV logo before instructing viewers to look at her. When we look back down at the bag, we see the striped “interior” has now become the exterior, for a whole new bag look. Turner continues with her magic trick, showing the bag can be reversed over and over for two different appearances.

Louis Vuitton Neverfull Inside Out.

Louis Vuitton

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The Neverfull’s newest addition, which will be available Sept. 20, is made to be more durable, since both sides of the bag can be used as the exterior now, so LV fans won’t have to worry about the cloth interior getting damaged if they choose to have the colorful stripes on display all the time.

Launched 17 years ago, the Neverfull has become arguably Louis Vuitton’s most popular bag. The new reversible variety comes in multiple colors and a few different sizes. Prices range from $2,300 to $3,000.

If stripes aren’t your thing, don’t worry, not every bag has a striped interior. A few of the bags have a solid color on one side and the monogram on the other, while others are all about the bright colors. Louis Vuitton thought of all of its customers when designing this bag — including those who want different size options and neutral tones. The class Neverfull in the brown LV monogram has a couple different color interiors to choose from, which means if you’re a Louis Vuitton devotee, your collection is about to get a lot bigger!

In her fun announcement video for the house, the actress cleverly calls her magic trick “the Turner,” which makes sense for a bag that turns into another one. She’s even wearing an outfit that expertly looks like the striped interior of the bag. This is a fashion magic trick we can get behind!





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