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Cara Hutchison & Jess Anderson (Photo: Brayln Kelly Smith)
Global full-service strategy, communications, integrated marketing and social impact consulting firm The Lede Company has established a Music division in Nashville.
The division, which represents Sabrina Carpenter, Post Malone, Rihanna, Pharrell Williams, Rosalía, Shakira, A$AP Rocky and more, will be led by newly-appointed Head of Music Cara Hutchison.
Additionally, Jess Anderson has joined the new division. Reporting to Hutchison and Co-Founder & Co-CEO Amanda Silverman, she intends to help the firm expand its presence in the music space.
Anderson most recently served as Senior Director of Media at Big Loud Records, founding and building the label’s in-house Publicity department, and currently serves on PR Task Forces for both the Academy of Country Music and the Country Music Association. Her previous career stops include Sweet Talk Publicity, The Press House and Big Machine Label Group.
“Nashville has earned its place at the center of the conversation across entertainment because of the quality of talent and authentic sense of community that’s rooted here,” says Anderson. “The opportunity to help introduce a powerhouse agency like Lede to our town is a true thrill. Storytelling is the heartbeat of Nashville, and Lede crafts campaigns that elevate and highlight artistry in all of its forms. There’s no limit to what we’ll be able to accomplish with this partnership, and I’m honored to step into this role.”
“With Nashville at the heart of the music industry, we are incredibly excited to be launching this division,” shares Hutchison. “We’re thrilled to have Jess, a savvy music publicist with deep roots in Nashville, join us for this next chapter. We look forward to leveraging Lede’s relationships, storytelling, and communications expertise to help amplify the careers of such outstanding artists in this community.”
As Subscription Manager/Writer, Liza Anderson contributes to many functions of MusicRow. She produces content, carries out general office tasks, assists in the daily news operations, and provides support to all team members. Liza graduated from the University of Alabama in May of 2021 with a B.A. in English and a minor in communication studies. Prior to MusicRow, she worked as an administrative assistant at Anderson Benson where she assisted the firm’s departments, such as the Entertainment Specialty Practice, with various tasks.
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