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The strong sales of the MG Windsor reflect the increasing acceptance of electric vehicles in the Indian market. JSW MG Motor India achieved notable sales figures in October 2024, driven by the success of its recently launched MG Windsor, India’s first Intelligent CUV. The company sold 3,116 units of the CUV, contributing nearly 30% of total Passenger Electric Car sales in October. This success contributed to a 31% year-over-year growth for the company, reaching 7,045- units sold, their highest since the company’s inception. JSW MG Motor India attributes this growth to its focus on sustainable mobility solutions. “In addition to the MG Windsor, JSW MG Motor India is expanding its electric vehicle lineup with plans for new launches in the coming months. This strategic expansion is anticipated to capture a larger share of the growing EV market, which is expected to see increased demand as consumers become more eco-conscious.”
What led to the demand growth?
The strong sales of the MG Windsor reflect the increasing acceptance of electric vehicles in the Indian market. JSW MG Motor India’s New Energy Vehicles (NEVs) made up 70% of its total sales for October. The company plans to expand its EV lineup in the coming months to further capitalize on this growing market.
“JSW MG Motor India continues to build on its success following the launch of the MG Windsor, which has quickly become a favorite among consumers. The impressive sales figures underscore the growing acceptance of electric vehicles in the Indian market, highlighting a shift towards sustainable transportation solutions. The company’s commitment to innovation and sustainability has positioned it as a leader in the electric vehicle segment.”
A shift towards electric mobility
The broader automotive industry is undergoing a significant transformation, with a clear shift towards electric mobility. JSW MG Motor India is committed to sustainable practices and meeting the increasing consumer demand for environmentally friendly vehicles.
“The automotive industry as a whole is witnessing a significant transformation, with major players investing heavily in electric mobility. As JSW MG Motor India continues to enhance its production capabilities and expand its dealer network, the company is well-positioned to meet the future demands of the market. The focus on sustainable practices not only aligns with global trends but also resonates with the increasing consumer preference for environmentally friendly options. With these developments, the company is set to play a crucial role in shaping the future of mobility in India.”
- Published On Nov 5, 2024 at 05:33 PM IST
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