Pune Media

Shah Rukh Khan unveils the ‘realme’ in new ad, ET BrandEquity

Realme, a leading smartphone brand in India, today announced a new campaign featuring Bollywood superstar Shah Rukh Khan. The campaign, which precedes the highly anticipated release of the Realme 14 Pro Series in India, delivers a cinematic experience that showcases the smartphone’s dual attributes: power and clarity.

The campaign highlights the Realme 14 Pro Series’ exceptional performance and advanced camera capabilities. Shah Rukh Khan’s association with the brand reinforces Realme’s commitment to delivering cutting-edge technology with style, resonating with India’s dynamic youth.

“This campaign emphasises the harmony between power and clarity, demonstrating how these two elements perfectly complement each other,” a company statement said.

The campaign concludes with Shah Rukh Khan delivering the brand message: “So clear, so powerful.”

By collaborating with Shah Rukh Khan, realme aims to connect with millions of fans and tech enthusiasts across India. This partnership blends cinematic storytelling with advanced technology, setting a new benchmark in the smartphone industry.

Watch the film here:

  • Published On Jan 17, 2025 at 11:50 AM IST

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