Alkem Laboratories launches Kojiglo serum for facial hyperpigmentation in India

Alkem Laboratories Ltd., a leader in healthcare solutions, has launched the Kojiglo serum in India, designed to effectively manage facial hyperpigmentation. This innovative product is the first of its kind in the country to feature Duo-Lipo technology, a groundbreaking liposomal formulation aimed at enhancing skin penetration and targeted action.

The Kojiglo serum combines advanced ingredients like liposomal azelaic acid, liposomal 4-butyl resorcinol, tranexamic acid, alpha arbutin, and niacinamide, making it a potent solution for hyperpigmentation. This unique blend of active ingredients is encapsulated in a liposomal form to ensure deeper skin penetration while minimizing the risk of irritation and sensitivity, making it suitable for all skin types.

Dr. Vikas Gupta, CEO of Alkem, highlighted the growing concern of hyperpigmentation in India and expressed the company’s commitment to providing effective skincare solutions. “The prevalence of skin hyperpigmentation among Indian population is quite high and awareness about managing this condition is gradually increasing. We are pleased to introduce an advanced serum designed to effectively address hyperpigmentation concerns. At Alkem, we remain committed to providing quality skincare options that meet the evolving needs of patients,” he said.

Alkem’s Kojiglo brand has already gained strong traction in the demelanising category, with popular products like Kojiglo cream, Kojiglo face wash, and Kojiglo lotion. According to data from Strategic Marketing Solutions and Research Centre (SMSRC) for MAT October 2024, Kojiglo is the top-prescribed brand by dermatologists in this category.

The Kojiglo serum will be available by prescription, ensuring that users receive professional guidance for its use. With this new addition, Alkem aims to expand its skincare portfolio and further strengthen its position in the Indian market.

_{Images are for reference only.Images and contents gathered automatic from google or 3rd party sources.All rights on the images and contents are with their legal original owners.}