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Most startups and agencies fail. This sad reality is daunting, intimidating, and often prevents entrepreneurs from taking a chance.
I once read an article on this subject years before I took the plunge. It’s no longer online. If this reaches just one entrepreneur and helps them take the journey, my work here is done.
Here are three lessons I learned growing my agency to $100k+ MRR.
Process ー delegate ー scale
Whether you’re launching a tech startup or trying to grow your agency, this factor holds constant:
It’s your baby. It’s your project, your passion (hopefully), and your dreams.
This is both positive and negative.
Positive because “It’s hard to do a really good job on anything you don’t think about in the shower.” – Paul Graham.
Negative because the more time you burn in daily operations means less time for growth.
Your goal when building an agency that can scale shouldn’t be responding to client emails, running the entire daily process, deliverables, and more.
Why? This is unsustainable growth. Instead; process, delegate, and scale.
As you run operations with your first few clients, document everything. Organize it into categories and nested documents. Every process should be complete with checklists, steps, videos, and notes to the point where any new hire will generate the same, repeatable outcome.
Without a process-driven mindset, you can’t effectively delegate and scale.
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