Think Strawberries to represent Six Flags and Aquarabia Qiddiya City in India, ET TravelWorld

Think Strawberries to represent Six Flags and Aquarabia Qiddiya City in IndiaThink Strawberries will represent Six Flags and Aquarabia Qiddiya City in India, following a new agreement to build brand presence in a market considered critical to the attractions’ international visitor strategy. Both entertainment destinations form part of Saudi Arabia’s upcoming Qiddiya City, positioned as a major global tourism and leisure hub.

Six Flags Qiddiya City will become the first ground-up Six Flags park outside North America since 1971. Spread across six themed lands, the park will include 28 rides and attractions, including five record-breaking roller coasters. Among them are Falcon’s Flight, the world’s tallest, fastest and longest coaster, and Iron Rattler, the tallest tilt coaster.

Adjacent to it, Aquarabia Qiddiya City is being promoted as the largest water theme park in the Middle East. Drawing inspiration from Saudi Arabia’s native wildlife, it spans 250,000 sqm and features eight zones. The park will debut attractions such as Surftopia, Saudi’s first surf pool, and Aquaticar, a pioneering underwater ride, alongside 22 rides and experiences, with 20% of the offering comprising dry rides.

Under the partnership, Think Strawberries will oversee marketing, trade promotion, and public relations strategies for both attractions in India. The agency will collaborate with travel partners to generate awareness and build brand recognition ahead of the attractions’ launch.

“India is a pivotal market for Six Flags and Aquarabia Qiddiya City as we look to broaden our global footprint,” said Brian Machamer, Park President. “Think Strawberries brings a wealth of experience in travel representation and marketing within India.”

Munnmunn Marwah, COO of Think Strawberries, added, “This partnership underscores our commitment to bringing world-class entertainment to Indian travellers. We look forward to showcasing the unique experiences Qiddiya City will offer.”

• Published On May 20, 2025 at 02:31 PM IST

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