How real estate shapes lifestyle choices in metro cities

Life in India’s metropolitan cities is increasingly being shaped by the properties people live in, from Mumbai high-rise condominiums to Pune and Gurgaon’s gated communities. Realty builders are reshaping urban life with the spaces they construct.

Urban living has evolved far beyond the basic provision of shelter. The focus is now on holistic living, with open spaces, eco-friendly features, smart technologies, and community-based facilities. As working populations seek leisure and families anticipate safer independent habitats, project designs cater to meet these new demands.

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Developers are equally catering to new work and leisure dynamics. Since co-working models are increasingly common, projects are offering co-working amenities within residential complexes. Gyms, greenery, and entertainment lounges are now not only luxuries of life, but essentials.

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“Home buyers are deciding home purchases based on lifestyle these days,” said one industry analyst. “It isn’t where it is; it is what it is like when you are living there.”

One of the few developers contributing to this transformation is K Raheja Realty, a realty player from Mumbai with projects spanning the residential, commercial, retail, and hospitality sectors. Established in 1956, the group has made contributions toward the development of vast numbers of residential complexes and commercial hubs within metropolises like Mumbai and Pune. Its projects often have a mix of lifestyle-centered amenities like open space elements, retail outlets, and wellness centers, with the overall trend of combining convenience and community living.

Property analysts note that as Indian cities continue to expand, developers will play a decisive role in what dictates not just skylines but the very way city dwellers work, play, and socialize. Those constructing now, they believe, will determine urban life patterns for years to come.

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