Louis Vuitton return to the ski slopes – HERO

Pharrell returns to the slopes for Louis Vuitton’s 2025 men’s ski collection, marrying the House’s savoir-faire with a technical, sports-infused sensibility.

LV knows that skiing is more than a winter wardrobe, it’s a full-on lifestyle. Hence Pharrell’s skiwear proposition represents a “culture in its own right,” offering a hybrid après-ski collection designed equally for high-performance and high-living. Think snow-proof slacks crafted with sustainable materials, shearling jackets, Fair Isle sweaters, fur-clad snow boots, cable knits embroidered with pearls and embellished pass holders. And if skiing isn’t quite your thing, there’s a vintage-inspired snowboard decorated with checkerboard and monogram motifs hand-crafted from poplar, beech wood, fibreglass and steel in the French Alps.

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