BTS’ J-hope preview new single ‘LV with Bag’Don Toliver, produced by Pharrell Williams at Louis Vuitton FW25 show.

BTS member J-hope and rapper Don Toliver have unveiled a new collaboration, titled LV Bag, produced by the legendary Pharrell Williams. 

The track made its debut at the Louis Vuitton FW25 show in Paris on January 21, 2025. The song played as Pharrell, the men’s creative director for Louis Vuitton, walked the runway with his longtime design collaborator Nigo. The BTS rapper, who is a global ambassador for the fashion brand, was in attendance to support the event.

LV Bag is part of a standout soundtrack that accompanied the Louis Vuitton show, which also featured tracks like One-Winged Angel from Final Fantasy VII, and other original compositions by Pharrell Williams, including Bad Influence by SEVENTEEN and Timeless by The Weeknd and Playboi Carti.

In addition to this exciting collaboration, J-hope recently teased new solo music slated for release in March 2025. This upcoming single will be his first release since completing his mandatory military service in October 2024. The track is expected to be a follow-up to his 2024 release, Hope on the Street Vol. 1, which featured collaborations with fellow BTS member Jungkook and other artists.

To support his solo music, J-hope will embark on his first-ever solo world tour, Hope on the Stage, beginning with a three-night performance in Seoul before hitting cities across the US, Japan, Thailand, Singapore, and more. Fans can expect exciting new material from the K-pop superstar as he continues to expand his musical career.

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