Alejandro Duque Named President of ADA and Warner Music Latin America

Alejandro Duque has been named president of ADA, the independent distribution and label-services division of Warner Music Group, adding to his existing role as president of Warner Music Latin America. Duque will continue to be based in Miami and report to WMG CEO Robert Kyncl.  

Duque has served as president of Warner Music Latin America since 2021. In this role, he has worked closely with artists such as Blessd, Danny Ocean, Elena Rose, Myke Towers, Natanael Cano, Ovy on the Drums, Tiago PZK, Tokischa, Yami Safdie, and Yandel. Duque has more than 20 years of experience in the music industry, starting his career at Universal Music Colombia and rising to become managing director of Universal Music Latino, Machete, and Capitol Latin before moving to WMG. 

He replaces Cat Kreidich, who announced Tuesday that she is stepping down as president of ADA after four years in the role.  

Kyncl said, “Alejandro’s leadership will help us differentiate ADA…providing independent labels and artists with opportunities at a speed and scale they won’t find anywhere else. He has a proven track record of supporting the indie community, as well as a deep understanding of WMG’s reach and resources as catalysts for global superstardom. This combination is going to bring down barriers for ADA’s clients, plugging them more directly into our infrastructure, and empowering them to build their businesses.” 

Duque added, “Across the globe, there are dynamic, culture-shifting artists with a wide variety of needs to propel their careers forward. We’re committed to growing our distribution business and enhancing the ADA brand, through a combination of excellent service, flexible deal-making, and tech innovation. We’ve done this successfully in Latin America, and now we’re taking that holistic approach to the entire business by integrating our independent distribution strategy even more tightly with our teams in the US and around the world.” 

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