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Amazon rolls out music education programme across UK schools | Talent
Amazon is rolling out its music education programme designed to expand access to musical instruments and education across UK schools.
The initiative will provide complete music equipment to selected schools as part of the commitment to foster creativity and educational opportunities.
The programme began with a pilot in Greater Manchester schools in July, providing a range of instruments and equipment, such as keyboards, guitars, violins and more, to support a school in creating their own studio spaces.
Following the success of the pilot programme, Amazon is now expanding the initiative across the UK to more than 30 different schools as part of the Schools Twinning Project.
“This initiative represents our vision to make playing and creating music accessible to all students,” said Eugenie Teasley, head of the UK impact team. “By providing comprehensive music studio resources directly to schools, we’re creating lasting impact in communities where we operate”.
“This opportunity is fantastic for our students who wouldn’t have had access to this equipment previously, we are delighted to be working with Amazon to make this happen!” said Sheldon Logue, executive head teacher of St Anne’s Academy Stockport, one of the pilot schools.
The initiative comes at a time when funding for music education in schools has been in the spotlight, with prominent figures in music calling for greater support.
A recent open letter from Ed Sheeran calling for an increase in music education funding has been backed by other influential voices such as Elton John, Coldplay, Central Cee, Harry Styles, Dave, Stormzy and more. Myles Smith also addressed the issue at the BRITs.
Every child deserves the chance to play and make music, not just listen to it
Laura Lukanz
Andy Burnham, Mayor of Greater Manchester, added: “It’s crucial every child gets the chance to discover their talent, and Amazon’s investment in music education is a powerful step towards that. By increasing the access to musical instruments in schools, both in Manchester and nationwide, we’re not just nurturing creativity – we’re opening doors to opportunity and aspiration in communities that need it most.”
Laura Lukanz, head of music industry, Amazon Music UK, said: “Every child deserves the chance to play and make music, not just listen to it – because music education doesn’t just teach notes, it builds confidence and creativity. Think of the musicians this country wouldn’t have if they didn’t have access to that education. This starts with putting real instruments into their hands and we’re proud to play our part in this, to help shape the stars of tomorrow.”
The initiative brings together key partners as creative industry advocates, education authorities and musical instrument manufacturers.
This programme complements the recently launched Amazon Regional Creatives Fund, and furthers the Amazon Music initiatives to support new and emerging talent across the country.
Laura Lukanz features on the new Music Week Women In Music Roll Of Honour.
PHOTO: (L-R) St Anne’s pupil with Chris Sowter, Amazon European category lead/general manager for Musical Instruments and Andy Burnham
Photo credit: Lee Boswell
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