Former Spotify Exec Launches Alta Music Group, Signs Jennie

Jeremy Erlich, most recently the global head of music for Spotify, is setting up his own shop with the announcement Alta Music Group, an independent full-service music company folding in recording, publishing and management. The company will be based in Los Angeles.

Alta has already partnered with the Orchard for distribution and label services as well as THEBLACKLABEL, founded by producer Teddy Park, in a co-development and promotion agreement.

The company’s first management signing, in partnership with OddAtelier, is Blackpink member Jennie, who recently released her debut solo album, “Ruby.” Erlich was previously co-managing the pop star and was integral in Blackpink’s signing to Interscope.

“Throughout my career, I’ve focused on the best way to service artists around the world that would create an environment that sets them up for long-term, global success,” said Erlich in a statement. “With Alta we have the opportunity to do just that – a best-in-class team focused solely on supporting our artists and the music they create. Everything else does not matter.”

Alta’s leadership team at launch includes Nima Khalilian (formerly with Stem, Interscope), Parker Ulry (Interscope, Warner), Drake Hofer, Elise Eriksen, Gillian Taugher and Michael Seltzer (Universal Music Group).

Prior to Spotify, where he spent almost six years first as vp and head of music strategy before moving up to global head of music, Erlich worked for eight years between Universal Music Group and Interscope Geffen A&M.

Khalilian adds, “ALTA is about putting artists first and helping them navigate an ever-evolving industry with a clear strategy.”

_{Images are for reference only.Images and contents gathered automatic from google or 3rd party sources.All rights on the images and contents are with their legal original owners.}