Kaia Gerber and Babygirl director Halina Reijn star in Sarah Burton’s debut Givenchy campaign – HERO

The debut campaign for Sarah Burton’s Givenchy has just been released. Featuring the Fall 2025 collection, model Kaia Gerber poses with Babygirl director Halina Reijn in a series of minimalistic images that centre the clothing.

Burton’s first collection for Givenchy made its debut at Paris Fashion Week in March and harked back to the very beginning of the house. Presented in an intimate setting, in much the same template as Hubert de Givenchy’s early shows, the collection was rapturously received. Featuring sleek and sexy pieces that were mixed with classically Givenchy silhouettes, the collection was a meeting point between vintage and contemporary, signalling where Burton’s tenure at the house will lead.

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