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It’s a milestone year for Lily Collins. About a month ago, she welcomed her first child, a baby girl named Tove Jane McDowell. Now, she’s making her debut as the face of Calvin Klein’s Spring 2025 campaign.
“It was a total honor and a dream come true,” Collins exclusively tells ELLE. “I remember cutting out Calvin Klein advertisements from magazines when I was younger and always being drawn to the brand as representing what’s classic and cool.” Now, Collins is the actress-turned-model little girls will see on billboards.
Charlotte Wales for Calvin Klein
Charlotte Wales for Calvin Klein
Motherhood has also subtly influenced Collins’s approach to style. “Comfort has always been important to me, and now more than ever,” she says. When it comes to dressing Tove, she adds, “I can’t wait to see her personal style one day, but for now, I’m having so much fun finding pieces for her.”
Courtesy of Calvin Klein
Behind-the-scenes with Lily Collins and Calvin Klein.
In the campaign images, directed and photographed by Charlotte Wales, Collins exudes confidence—letting a blazer slip off one shoulder, striking a relaxed pose in an unbuttoned vest and coordinating Bermuda shorts.
Charlotte Wales for Calvin Klein
Charlotte Wales for Calvin Klein
“I worked with Charlotte before and had the best experience with her,” Collins says. “She has this amazing quality of making you feel so comfortable in your own skin, and I think that energy was incredibly important to feel while shooting this campaign.”
As expected, the latest collection from the iconic American brand delivers a refined take on wardrobe staples. Think sleek office-to-weekend blazers, fluid silk skirts, and lightweight knits—perfect for transitional-weather dressing. And, of course, it wouldn’t be a Calvin Klein campaign without denim. Collins, in particular, sports a straight-leg pair that channels the effortless attitude of the ’90s.
Courtesy of Calvin Klein
Behind the scenes with Lily Collins and Calvin Klein.
Courtesy of Calvin Klein
As for her favorite items, Collins shares, “I loved the relaxed plaid wool blazer and tailored A-line mini dress. It made me feel very much like myself. I really love playing with proportions and mixing textures. This felt bold while also being understated.”
Speaking of bold fashion, Collins will soon return to the screen as Emily Cooper for the fifth season of Emily in Paris. “It’s such a pleasure to be part of a global show that highlights new and upcoming designers and provides them a platform to showcase their work,” Collins says. “Fashion is such a big part of our show that it has become a character itself. Our costumes help us tell our stories in ways that words sometimes cannot.”
Similarly, Calvin Klein’s minimalist approach to spring fashion, combined with Collins’s easy elegance, is the ultimate lesson in looking cool—no flight to Paris required.
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