Ranjan Bargotra re-joins Crayons Advertising as executive director, ET BrandEquity

RepresentationalFormer president Ranjan Bargotra has re-joined Crayons Advertising as executive director after a brief sabbatical. With his extensive experience and leadership, he aims to drive the agency’s strategic expansion while strengthening its reputation in the industry.

Bargotra played a vital role in building brands like Kajaria Tiles, Fortis Healthcare, Kohinoor Rice, ITC Fortune Hotels, and APL Apollo during his tenure. Known for his strong client relationships, he has fostered decades-long partnerships. Beyond the corporate world, Bargotra has also contributed to India’s political landscape, working on over two dozen campaigns for national and regional parties.

Even during his time away, Bargotra stayed actively involved in impactful initiatives. He serves on the board of Abhinandan, an NGO dedicated to education and welfare, and is also part of Digital Health Associates.

His return to Crayons marks a significant moment for the agency. With his deep experience, strategic mindset, and leadership, Crayons is set to continue its legacy of creative excellence while embracing new opportunities.

“Crayons has always been home,” said Bargotra. “I’m excited to be back and look forward to driving growth, innovation, and meaningful partnerships in this new phase.”

With Bargotra back in a leadership role, Crayons moves ahead with renewed energy and a clear vision for the future, the agency stated in a press release.

• Published On Feb 25, 2025 at 04:16 PM IST

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