Marketing & Advertising Industry

Ellerton & Co., a strategic communications firm, has expanded into India with the appointment of Sanil Shirsat as its India lead. The move marks the launch of the company’s “Greater Southeast Asia” vision, aimed at “creating a powerful…

VMPLNew Delhi , September 17: Aleph, a global network of digital experts innovating at the intersection of media, payments, and education, today celebrated the Pinterest Advertiser Summit in Mumbai, an event…

SANASA Life Insurance Deputy General Manager – Sales Yasaranga Godawela  SANASA Life Insurance has accomplished yet another milestone along with the launch of ‘Heenalanthaya,’ the largest…

Meta is betting on India as a key growth engine for its $10-billion global business messaging market, with paid messaging alone clocking a billion-dollar run rate, executives said.“India is at the lead on each of our apps. WhatsApp is…

Messaging giant WhatsApp is doubling down on its role as India’s business backbone. At its second annual Business Summit in Mumbai, the platform announced a slew of updates designed to help enterprises – from kirana stores to airlines –…

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New Delhi , September 16 (ANI): Department for Promotion of Industry & Internal Trade (DPIIT) will organise Special Campaign 5.0 for improving Swachhata and disposal of pending references from October 2 to…

MedTech sector key pillar of health transformation in India: JP Nadda New Delhi:  The MedTech sector is a key pillar of health transformation in India, said Union Minister for Health and Family Welfare…

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India’s video economy is being redrawn. While television still rules household reach, short-form video has exploded into the mainstream, with nearly every internet user watching it daily. Advertisers, broadcasters, and platforms are…