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Should the world’s bestselling car be launched in India

Should the world’s bestselling car be launched in India

May 09, 2023, 12:47 pm
2 min read

Toyota sold 10,16,000 units of the RAV4 SUV in 2022 (Photo credit: Toyota)

Toyota has a winner on its hands. Its RAV4 SUV emerged as the highest-selling passenger car last year, retailing over a million units worldwide.

As for highlights, the vehicle has an imposing look, a spacious cabin with a long list of safety features, and is backed by a hybrid powertrain.

So, should the Japanese marque bring this vehicle to India? Let us find out.

Take a look at sales figures of top 5 cars

In 2022, Toyota RAV4 topped the charts by selling 10,16,000 units across the world. Toyota’s Corolla sedan took second place with 9,92,000 units sold globally.

Tesla Model Y came third by selling 7,47,000 units, the Honda CR-V at fourth rank with 7,33,000 units retailed, and the Toyota Camry at the fifth position by attracting 6,73,000 customers.

Here’s recalling the features of the RAV4

The Toyota RAV4 has a muscular bonnet, a blacked-out hexagonal grille, LED headlights with DRLs, fog lamps, and a wide air vent.

It is flanked by roof rails, indicator-mounted ORVMs, flared wheel arches, and stylish alloy rims.

A shark-fin antenna, a raked windscreen, a window wiper, and wrap-around LED taillamps are available on the rear end of the vehicle.

It is backed by a 2.5-liter engine

The Toyota RAV4 runs on a 2.5-liter, four-cylinder, petrol engine that generates 203hp/249.4Nm in standard form and 219hp/322.6Nm in hybrid guise. Transmission duties are handled by an 8-speed automatic or a CVT gearbox.

Ventilated seats and ADAS features are offered inside

The Toyota RAV4 has a spacious cabin, featuring faux-leather upholstery, dual-zone automatic climate control, a leather-wrapped steering wheel, and ventilated seats.

It houses a digital instrument cluster and a 10.5-inch touchscreen infotainment system with support for Apple CarPlay and Android Auto.

Multiple airbags, adaptive cruise control, automated emergency braking, and lane-departure warning with lane-keeping assist ensure the safety of the passengers.

Should the Toyota RAV4 be launched in India?

Toyota RAV4 starts at $28,275 (Rs. 23.2 lakh) in the US. To bring it to India, Toyota will have to import the SUV, meaning it will cost around Rs. 50-60 lakh.

At that price point, it will rival the Mercedes-Benz GLA, Audi Q3 Sportback, and Volvo XC40 Recharge. Considering India’s price-sensitive market, RAV4 won’t be able to attract enough customers in the premium segment.

Images are for reference only.Images and contents gathered automatic from google or 3rd party sources.All rights on the images and contents are with their legal original owners.

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