Tata Elxsi, Mercedes-Benz join hands to redefine Cars with SDV innovation – Car News

Tata Elxsi partners with global OEMs to develop SDV platforms, driving innovation, software scalability, and cost efficiency with shared accountability.

Tata Elxsi, a global design and technology services company, announced a strategic collaboration with Mercedes-Benz Research and Development India (MBRDI) to advance Vehicle Software Engineering and Software-Defined Vehicle (SDV) development.

Mercedes-Benz is redefining modern mobility through its focus on software-defined vehicles. These next-generation vehicles are designed with an integrated software architecture that enhances performance, delivers intuitive user interfaces, and evolves with the needs of the driver. This approach not only elevates the driving experience but also enables greater flexibility, customisation, and future-proofing of vehicle systems.

What does this partnership mean?

Tata Elxsi is at the forefront of SDV transformation, working with leading global automotive OEMs to build scalable SDV platforms. By leveraging cutting-edge technologies in electric, connected, and autonomous mobility, as well as artificial intelligence, the company is helping manufacturers accelerate innovation and reduce development costs. Tata Elxsi’s offerings are powered by its state-of-the-art Mobility Innovation Centres and an advanced suite of solutions, including the AVENIR SDV platform and AUTONOMAI for ADAS and autonomous systems.

The partnership with MBRDI reflects Tata Elxsi’s strong domain expertise and growing influence in automotive software and digital solutions. It marks a significant milestone in a relationship that spans over a decade, showcasing the company’s ability to deliver complex, future-ready solutions at scale.

Commenting on the collaboration, Manoj Raghavan, Managing Director and CEO of Tata Elxsi, said, “This collaboration underscores our deep domain expertise in automotive software and digital technologies, especially in Software-Defined Vehicles. It provides us with a unique opportunity to contribute meaningfully to the Mercedes-Benz vision of crafting the world’s most desirable cars. We value our long-standing partnership with MBRDI, and this new chapter sets the stage for further deepening and scaling our engagement.”

This alliance strengthens both companies’ commitment to innovation and positions them at the forefront of the evolving automotive landscape.

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This article was first uploaded on May fourteen, twenty twenty-five, at twenty-three minutes past ten in the morning.

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