Thailand sees opportunity in 19% U.S. tariff as experts urge strategic export adjustments

With the new U.S. tariff rate aligning with regional norms, Thai exporters gain breathing room—yet economists urge swift government action and business adaptation to stay resilient amid global trade shifts and border tensions.

BANGKOK, Thailand – Thailand’s new 19% reciprocal import tariff rate with the United States is being viewed as more favorable than initially expected, offering Thai exporters a stable outlook despite growing global trade pressures. According to Thanavath Phonvichai, President of the University of the Thai Chamber of Commerce, the tariff aligns with those on Vietnam and Malaysia, easing concerns about Thai goods losing competitiveness in the U.S. market.

The United States remains one of Thailand’s largest export destinations, accounting for roughly 18% of the country’s total export value, or approximately 1.99 trillion baht. Since the 19% rate falls within the global average of 15–20%, analysts believe it will not significantly disrupt consumer demand for Thai products in the U.S. The broader international trade environment is also expected to adjust steadily, avoiding sharp economic shocks.

Experts suggest the Thai government prepare both short- and long-term strategies to ease any pressure on businesses. Recommendations include expanding into new export markets and streamlining logistics for better access. The private sector, especially exporters and producers of local crafts and processed agricultural goods, is advised to reduce production costs and refine pricing strategies to remain competitive.

In addition to tariff conditions, other economic variables could influence Thailand’s outlook. These include the disbursement of the 157-billion-baht economic stimulus package in the final quarter, the Thai–Cambodian border tensions, and evolving U.S. trade policies. Close monitoring of import requirements and regulatory changes will be essential for businesses seeking to maintain stability.

The Center for Economic and Business Forecasting expects Thailand’s economic growth next year to fall between 1.5% and 2%. Consumers are encouraged to support local industries through domestic purchasing, which could help distribute income and stabilize the economy amid ongoing global and regional uncertainty. (NNT)

_{Images are for reference only.Images and contents gathered automatic from google or 3rd party sources.All rights on the images and contents are with their legal original owners.}